Using a kiosk for your business can often be a good idea, and it’s something that is being used more and more the world-over. However, trying to decide where to put your kiosk can be pretty tricky. Should you place it outside at the mercy of the elements or should you keep it in the building where it’s safe as can be but may be a little out of sight?
Both outdoor and indoor kiosks have their advantages and disadvantages, and it is essential to weigh both sides up when you are trying to decide where to place your business’s kiosk.
The guide below offers a comparative look at both outdoor and indoor kiosk pros and cons, and by reading through it should make your decision a little easier.
Outdoor kiosks are perfect for selling tickets to any number of different events such as music concerts, sports games or theatre events. They are also the perfect choice for stands such as food stalls, drink kiosks, educational promotions, animal shows and other exhibit-type events.
Due to the open space they are placed in, these kiosks allow for a higher traffic volume, reducing congestion around the kiosk – incidentally, this makes it more likely for customers to visit the kiosk as they are not put off by queues.
The biggest problem with outdoor kiosks is that they are at the mercy of the elements and many people won’t chance a rainy day. Bright sunlight may also affect the effectiveness and visibility of any digital display items that you may have, depending on the touchscreen technology used.
Outdoor kiosks are best used for exhibit type events, seasonal tickets (e.g. bus, train) or for information purposes at outdoor events. Ensure that the material they are constructed from are durable; we can advise on the best kiosks for outdoor facilities.
The biggest advantage of indoor kiosks is how sheltered they are from the weather. There will be no problems with displays in the sunlight, temperatures can be controlled, and rain or wind won’t affect any of your potential customers.
That being said, indoor kiosks can be hard to make easily visible to the public and you may get less traffic than an outdoor kiosk. They also struggle to handle high traffic numbers and if you get a great flow of customers in – there could be problems with congestion and traffic jams in spaces that are limited.
Whether you choose to have an indoor or outdoor kiosk for your business is completely dependent on your personal preferences and what event you are hosting – hopefully the short comparisons above have made the decision simpler for you to make.